SBANC Newsletter

March 15, 2005

Issue 363-2005

QUOTE

"If there is any one secret of success, it lies in the ability to get the other person's point of view and see things from that person's angle as well as from your own."

       -- Henry Ford

FEATURE PAPER

Concepts To Profits: Helping SBI Student Consulting Teams and Clients to Understand And Control Success

This paper was presented by Michael D. Ames of California State University - Fullerton at the joint meeting of the United States Association for Small Business and Entrepreneurship and the Small Business Institute in Indian Wells, California on January 13-16, 2005.

Most small businesses don’t work. “What to do about it” is a popular theme in the business literature, and a continuing challenge for Small Business Institute directors and their student consulting teams. (Gerber, 1995) Many small business clients think that small business success is essentially a entrepreneurial sales challenge in chaotic market environment. (Levinson, 1998) Hence, they believe that progress to success is difficult to plan, execute efficiently and track (read: an opportunistic, seat- of- the- pants approach is the only way). More likely, success is multi-faceted and observed market dynamics (economic drivers, sales cycles, and network relationships) are more predictable and controllable by experienced hands than by novice small business owners. (Miller & Sanchez, 1998; Moore, 2002)

For example, the typical SBI small business client is trying to fit products and services into an established supply chain and distribution network. Even if the product or service is highly innovative (read: disruptive to established ways of doing things) it can be professionally marketed and sold to mainstream customers. ( McKnight 2004; Moore, 2002) Marketing is only part of the challenge. Small businesses success is multifaceted. How the company operates its input-transformation-output processes constrains its business model. ( Bossidy & Charan, 2002; Rasiel and Friga, 2002 ; Schonberger, 1990; Walton, 1986; ) So does the firms ability to control needed resources. ( Gladstone & Gladstone, 2004; Nicholas, 1993) However, said business model is amenable to disciplined plans for achieving dramatic, long-term growth in both profits and revenues.(Timmons & Spinelli, 2004; Collins, 2001; Kuratko and Welsch, 2001; Hanon, 1979)

Success is multifaceted, but how does one explain the elements, interactions and predictable consequences to undergraduate student consulting teams, and how do the teams pass such insights on to their clients? After all, most consulting teams are composed of students with diverse business majors -- most of whom only take one capstone strategy class and specialize in one functional area – only enrolling in basic core business courses in other areas. And, most SBI consulting clients do not have business degrees.

This paper revisits a core SBI challenge – helping SBI student consulting teams and clients to understand and control business success. Five related Figures describe components of a useful success framework that students can learn and share with clients to create a common understanding of what it will take for the client’s business to succeed. The framework is a practical blend of concepts from diverse business specialities. Using the framework as a guide, student consulting teams can identify the SBI client’s starting point, identify what the client must do to succeed, and help the client prepare realistic action plans.

Read the Entire Paper...

TIP OF THE WEEK

International Innovation and Entrepreneurship Require Strong Property Rights

Strong legal protection of property rights is another requirement for a business environment to be conducive to innovation, entrepreneurial activity, and hence economic growth. Both individuals and businesses must be given the opportunity to profit from innovative ideas. Without strong property rights protection, businesses and individuals run the risk that the profits from their innovative efforts will e expropriated, either by criminal elements or by the state. The state can expropriate the profits from innovation through legal means, such as excessive taxation, or through illegal means, such as demands from state bureaucrats for kickbacks in return for granting an individual or firm a license to do business in a certain area (i.e. corruption). According to the Nobel Prize-winning economist Douglass North, throughout history many governments have displayed a tendency to engage in such behavior. Inadequately enforced property rights reduce the incentives for innovation and entrepreneurial activity—since the profits from such activity are “stolen”—and hence reduce the rate of economic growth.

The influential Peruvian development economist Hernando de Soto has argued that much of the developing world will fail to reap the benefits of capitalism until property rights are better defined and protected. De Soto’s arguments are interesting because he claims that the key problem is not the risk of expropriation, but the chronic inability of property owners to establish legal title to the property they own. As an example of the scale of the problem, he cites the situation in Haiti where individuals must take 176 steps over 19 years to own land legally. Because most property in poor countries is informally “owned,” the absence of legal proof of ownership means that property holders cannot convert their assets into capital, which could then be used to finance business ventures. Banks will not lend money to the poor to start businesses because the poor possess no proof that they own property, such as farmland, that can be used as collateral for a loan. By de Soto’s calculations, the total value of real estate held by the poor in Third World and former communist states amounted to more than $9.3 trillion in 2000. If those assets could be converted into capital, the result could be an economic revolution that would allow the poor to bootstrap their way out of poverty.

Hill, Charles. 2006. "Global Business Today" 4 ed. p. 71. New York, New York: McGraw-Hill Irwin.

CONFERENCES

Global Automotive Conference 2005
The Global Automotive Conference 2005 will be held at Sloan Convention Center in Bowling Green, Kentucky on April 6-8, 2005. This unique Conference serves as a venue where global industry leaders at all levels interact with practitioners, discuss solutions to industry challenges, and review “best-practices” and emerging trends.
For more information, visit: http://www.gac.ky.net

IPSI-2005 France
IPSI is holding a Symposium on Challenges in the Internet and Interdisciplinary Research at the Hotel De La Cite in Carcassonne, France on April 23-26, 2005. Topic areas include: Education, Computer science and engineering, B2B, B2C, E-Business Management, and more.
For more information, visit: http://www.professionalmba.com/

The Professional MBA Seminar
The Professional MBA Seminar will be held at the Marriott Courtyard San Jose Airport, San Jose, California on April 6-7, 2005. The Professional MBA Seminar is a two-day market planning, product planning and financial planning seminar. This business seminar is a practical and cost-effective version of the multiple-week, multiple-thousand dollar executive programs, offered by some of the major business schools.
For more information, visit: http://www.professionalmba.com/

Family Firm Institute Spring Seminar
The Family Firm Institute is holding a spring seminar at the Ramada Plaza Hotel in Chicago, Illinois. The seminar is called "The Consultant's Perspectives" and is a one-day course on April 27, 2005 that enhances your personal awareness and effectiveness as a consultant to the complex systems of a family business.
For more information, visit: http://www.ffi.org/conference/2005chicagospring/2005Chicago_consperspective.pdf

International Academy of E-Business
The International Academy of E-Business is holding its 5th Annual Conference at the Hyatt Regency in San Francisco, California on March 24-27, 2005. The theme for this year's conference is "Evolving E-Business Concepts, Strategies, and Trends."
For more information, visit: http://www.iaeb.org


CALL FOR PAPERS

IPSI-2005 Belgrade
IPSI is holding a Symposium on Challenges in the Internet and Interdisciplinary Research at the University of Belgrade, Serbia on June 2-5, 2005. Topics for the symposium include: Education, Computer science and engineering, B2B, B2C, E-Business Management.
Submission Deadline: April 15, 2005
For more information, visit: http://belgrade.internetconferences.net/

Atlantic Marketing Association
The Atlantic Marketing Association will hold its Annual Meeting at the Hawthorne Hotel in Salem, Massachusetts, USA on September 28-October 1, 2005.
Submission Deadline: April 18, 2005
For more information, visit: http://www.atlanticmarketing.org/

International Academy of Business and Economics
The International Academy of Business and Economics (IABE) will hold its next annual conference at the
Boardwalk Hotel & Casino in Las Vegas, Nevada, USA on October 16-19, 2005.
Submission Deadline: May 31, 2005
For more information, visit: http://www.iabe.org/

The CIBER Research Institute
The CIBER Research Institute is holding its EABR Conference (business & economics) and TLC Conference (teaching methods, styles, and administration) at the Aressana Hotel in Santorini Island, Greece on June 20-22, 2005. For both conferences, there is a best paper award for the best paper in each session. Papers winning the best paper award will be reviewed for possible publication in one of the Institute's five academic journals. Papers not winning a best paper award may be submitted for possible publication.
Submission Deadline: May 15, 2005
For more information, visit: http://www.ciberinstitute.org/EEmain.htm

Decision Sciences Institute
The 36th Annual Meeting of the Decision Sciences Institute will be held at San Francisco Marriott (Downtown) in
California on November 19-22, 2005.
Submission Deadline: April 1, 2005
For more information, visit: http://www.dsi2005.org/


ANNOUNCEMENTS

Computer Security Institute
The Computer Security Institute's 31st Annual Computer Security Conference was held November 2004 in Washington, D.C. and attended by over 3,000 info security professionals. Now, you may view select sessions from the highest quality, most comprehensive conference in the industry.
For more information, visit: http://www.mcb3.com/click.asp?x=19067.3B2E.7008981

2005 Excellence in Economic Development Awards
The International Economic Development Council is seeking entries for its 2005 Excellence in Economic Development Awards to be presented at the IEDC Annual Conference September 25-28 at the Hilton in Chicago, Illinois. The deadline for submissions is May 13, 2005.
For more information, visit: http://www.iedconline.org/annualconference/awards.html



The SBANC Newsletter is provided as a service to the members of our affiliates: Academy of Collegiate Marketing Educators (ACME), Association for Small Business& Entrepreneurship (ASBE), Decision Sciences Institute (DSI), Federation of Business Disciplines (FBD), International Council for Small Business Congress (ICSB), Institute
for Supply Management, The International Small Business Congress (ISBC), Marketing Management Association (MMA), Small Business Administration (SBA), Service Corps of Retired Executives, Small Business Institute (SBI), Society for Marketing Advances (SMA), United States Association for Small Business& Entrepreneurship (USASBE), U.S. Department of Veterans Affairs and Western Decision Sciences Institute (WDSI). If you are interested in membership or would like further information on one of our affiliates, please see our web site at http://www.sbaer.uca.edu


SBANC STAFF

Main Office Phone: (501) 450-5300

Dr. Don B. Bradley III, Executive Director of SBANC & Professor of Marketing

Direct Phone: (501) 450-5345, E-mail: donb@uca.edu

Esther Mead, Co-Lead Development Director, E-mail: estherledelle@yahoo.com

Amanda Harris, Development Intern, E-mail: abharris84@yahoo.com

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Small Business Advancement National Center - University of Central Arkansas
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