SBANC Newsletter
January 17, 2006
Issue 404-2006
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QUOTE
"Complacency with our traditional judgement based thinking methods is not
enough. Our existing thinking habits are excellent just as the rear wheel of
a motor car is excellent but not enough. We need to put far more emphasis on
creative and design thinking. Judgement and analysis are not enough."
--
Edward de Bono
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FEATURE PAPER
Top Management Attitude and Interorganizational Learning: The Moderating Effect
of Environmental Uncertainty
The following paper was written by Prashant Srivastava and Gary L. Frankwick
of Oklahoma
State University. It was presented at the 2005 Association of Collegiate
Marketing Educators (ACME) Conference in Dallas, Texas.
Abstract
A
framework is developed for organizational learning in alliance
based context. Transparency, intent, and receptivity are identified
as factors affecting interorganizational learning in alliances. Affect
of top management attitude toward learning on intent and receptivity
is discussed. Also, how environmental uncertainty affects the relationship
between top management attitude toward leaning and intent, and top
management attitude toward learning and receptivity is discussed.
Introduction
During the last two decades the world economy has come across
an extraordinary transformation. Intensified global competition
and reorganization of economic boundaries have significantly shortened
the product and
process lifecycles forcing firms to develop a continuous stream
of
innovation (Achrol 1991). To be successful, organizations must
not only process information but also acquire and create new information
and knowledge. Stata (1991) stated that organizational learning
may
be the only competitive advantage for firms in the future.
Organizational
learning is a very well researched area in management and
marketing. Many researchers have discussed organizational learning
in
many different contexts. Slater and Narver (1995) examined the effect
of market
orientation on organizational learning and performance. Hamel
(1991),
Inkpen (1998, 2000), and Hamel and Prahalad (1993) looked
at organizational learning in alliance based context. Crossan et.
al.
(1999) discuss
the process of organizational learning. Argyris (1976), Argyris
and Schon (1978), and Senge (1990) examined the single loop
(adaptive) and double loop (generative) learning process. Miller
(1996) discusses
many different modes of organizational learning. However,
to our knowledge, no study has looked at the effect of top management
attitude
on organizational
learning under varying environmental conditions. The focus
of this paper is on the conditions fostering or hampering interorganizational
learning in an alliance based context. This paper presents
a framework
of interorganizational learning in uncertain environments
by
integrating it with strategic alliances. First, we define strategic
alliances,
reasons for forming alliances, and then we define interorganizational
learning and how it is affected by top management attitude.
We also propose that the relationship between top management attitude
and
interorganizational learning is moderated by environmental
uncertainty.
Read
the Entire Paper...
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CONFERENCES
IPSI 2006 - MARBELLA
|
| Who: |
Internet, Processing, Systems, and
Interdisciplinary (Research) |
| What: |
IPSI 2006 - MARBELLA
|
| Where: |
Hotel Puente Romano in Marbella, Spain |
| When: |
February 10-13, 2006 |
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|
The Data Warehousing
Institute
|
| Who: |
The Data Warehousing Institute |
| What: |
World Conference
|
| Where: |
Caesars Palace, Las Vegas,
Nevada, USA |
| When: |
February 19-24, 2006 |
|
|
Sustainable
Opportunities Summit
|
| Who: |
Leeds
School of Business, University of Colorado at Boulder
|
| What: |
Sustainable Opportunities Summit
|
| Where: |
Leeds
School of Business, Colorado, USA |
| When: |
February 22-25, 2006 |
|
|
Advisory
Council Seminar
|
| Who: |
Association
to Advance Collegiate Schools of Business (AACSB) |
| What: |
Getting the Most from a Business Advisory Council
|
| Where: |
Tampa, Florida,
USA |
| When: |
February 23 - 24, 2006 |
|
|
Women's
Business Leadership Program
|
| Who: |
The
William S. Spears School of Business at Oklahoma State University
& Oklahoma International Women's
Forum |
| What: |
Women's Business Leadership Program
|
| Where: |
Tulsa, Oklahoma, USA |
| When: |
March 1, 2006 |
|
|
CALLS FOR PAPERS
14th
Nordic Conference on Small Business Research
|
| Who: |
Entrepreneurship
and Small Business Research Institute & Swedish Foundation
of Small Business
Research |
| What: |
14th Nordic Conference on Small Business Research
|
| Where: |
Stockholm, Sweden |
| When: |
May 11-13, 2006 |
Submission
Deadline:
February 1, 2006
|
|
|
The
Macromarketing Society
|
| Who: |
The Macromarketing Society |
| What: |
"Macromarketing
- The Future of Marketing?"
|
| Where: |
Queenstown, New Zealand |
| When: |
June 6-8, 2006 |
Submission
Deadline:
February 7, 2006
|
|
|
Georgia
Institute of Technology
|
| Who: |
Georgia Institute of Technology |
| What: |
2006 CIBER Conference on Language and International
Business
|
| Where: |
Atlanta,
Georgia, USA |
| When: |
April 5-9, 2006 |
Submission
Deadline:
February 17, 2006
|
|
|
International
Society of Business Disciplines
|
| Who: |
International Society
of Business Disciplines
|
| What: |
Semi-Annual Professional Meeting
|
| Where: |
Las
Vegas, Nevada, USA |
| When: |
March 19-22, 2006 |
Submission
Deadline:
March 1, 2006
|
|
|
Allied
Academies
|
| Who: |
Allied Academies |
| What: |
2006 Spring International Conference
|
| Where: |
Hilton
New Orleans Riverside, New Orleans, Louisiana, USA |
| When: |
April 12-15, 2006 |
Submission
Deadline:
March 6, 2006
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|
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TIP OF THE WEEK
Creating
the Capability for Collaborative Entrepreneurship:
HR's Role in the
Development of a New Organizational Form
Raymond E. Miles, Grant Miles, and Charles C. Snow
The United States and other advanced economies, virtually all observers
agree, will compete in the twenty-first century increasingly at the
downstream end of the value chain. That is, many firms will succeed
to the extent
that they can use their superior know-how and capabilities to generate
a continuous stream of innovative products and services. However, most
business organizations in advanced economies today are able to tap
into only a small fraction of their knowledge-driven innovation potential
(Kaser and Miles, 2002).
The growing recognition
of this anomaly is leading perceptive managers to search
for a means of unlocking their firms' innovative potential. Those managers
realize that the knowledge needed to continuously create new products
and services, and
to move into new markets, is as likely to be located outside their firms
as inside (Chesbrough, 2003). Therefore, the challenge managers face
is
to create an approach
that permits a firm to extend its organizational reach -- to develop a community
of like-minded firms that can share their knowledge for the purpose of creating
economic wealth. We call this emergent organizational form the collaborative
multifirm network (Miles, Miles, and Snow, 2005), and it will take shape
as forward-thinking managers, with the support of HR professionals,
forge
the unique capabilities
required to operate it.
| Losey,
Mike, Sue Meisinger, and Dave Ulrich, eds. The Future
of Human Resource Management. Hoboken: John Wiley & Sons,
Inc., 2005. 242. |
ANNOUNCEMENTS
WEBINAR:
Capitalizing on Central America - Dominican Republic Free Trade
Agreement
The U.S.
Commercial Service of the Department of Commerce invites you
to learn more
about exporting by attending the webinar on the Central America
Free Trade Agreement (CAFTA). In order to participate, all you
need is a computer and a high-speed Internet connection.
This event
takes place on
January 19, 2006--
- 11:00
am EST
- 10:00
am CST
- 9:00 am
MST
- 8:00 am
PST
- 7:00 am
AST
Contact Linda.Abruzzese@mail.doc.gov to
get your pass code for this free event.
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The
SBANC Newsletter is provided as a service to the members of our affiliates:
Academy of Collegiate Marketing Educators (ACME), Association for
Small Business & Entrepreneurship (ASBE), Decision Sciences Institute
(DSI), Federation of Business Disciplines (FBD), International Council
for Small Business Congress (ICSBC), Institute for Supply Management,
The International Small Business Congress (ISBC), Marketing Management
Association (MMA), Small Business Administration (SBA), Service Corps
of Retired Executives, Small Business Institute (SBI), Society for
Marketing Advances (SMA), United States Association for Small Business & Entrepreneurship
(USASBE), U.S. Department of Veterans Affairs and Western Decision
Sciences Institute (WDSI). If you are interested in membership or
would like further information on one of our affiliates, please see
our web
site at http://www.sbaer.uca.edu
SBANC STAFF
Main Office Phone: (501) 450-5300
Dr.
Don B. Bradley III, Executive Director of SBANC &
Professor of Marketing;
Direct Phone: (501) 450-5345 Ashley
Ford, Development Intern
Olivia
Johnson, Development Intern Garion
McCoy, Development Intern
Brandon
Tabor, Development Intern
To subscribe or
unsubscribe to the SBANC Newsletter, please E-mail SBANC at sbanc@uca.edu |
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