SBANC Newsletter

March 27, 2007

Issue 463-2007

QUOTE

"The most successful businessman is the man who holds onto the old just as long as it is good, and grabs the new just as soon as it is better."

     --
Lee Iacocca

FEATURE PAPER

Employee Personal Internet Use: Costs and Remedies

The following paper was presented at the 2007 USASBE/SBI Conference. It was written by Matthew C. Sonfield of Hofstra University.

Abstract

The threats to a company’s computer system by viruses, cookies, worms, spyware, and other bugs are well-known to most business owners and managers, who generally take the needed precautions to protect against such dangers. However, far fewer business owners and managers understand how sizable the costs of their employees’ personal internet usage can be. These costs include reduced worker productivity, extra requirements for bandwidth and other information technology resources, and potential legal liabilities.

This paper explores the various issues involved with employee non-business internet use, and provides information regarding policies and remedies to manage this problem. A case study example of a long-time Small Business Institute client’s management of such usage illustrates the issues involved and the decisions which must be made if a management and control system is to be adopted and implemented.

Executive Summary

Most business owners and managers are aware of the need to protect their companies’ information technology systems from external threats, such as viruses and spyware, but far fewer of these owners and managers recognize the costs of their employees’ nonwork- related internet usage. These costs include reduced worker productivity and extra requirements for bandwidth and other information technology resources.

While protection from viruses and other electronic bugs is readily available using defensive software, and virtually all businesses utilize such software, many businesses, and especially small businesses, often do little to manage their employees’ personal internet usage. This paper examines this issue of employee non-business internet usage, focusing on the costs of such usage, but also on the positive psychological releases that this usage provides employees, as well as privacy and legal considerations. Information regarding policies and software that can manage this problem is then provided, including the components of effective policies, sources of sample policies, and the types of software available. A case study example of a long-time Small Business Institute client’s management of such usage illustrates the issues involved and the decisions which must be made if a management and control system is to be adopted and implemented.

Read the Entire Paper...

 

TIP OF THE WEEK

Intellectual Property and Other Legal Issues for the Entrepreneur

International Patents

With the World Trade Organization (WTO) and its predecessor, the General Agreement on Tariffs and Trade (GATT), more global free trade has been encourages. However, although international trade has increased at the rate of about 6 percent per year since GATT was created in 1948, until recently there still was a need for an international patent law to protect firms from imitations and knockoffs. Another mechanism also was needed to provide firms some protection in global markets.

In response, the Patent Cooperation Treaty (PCT) - with over 100 participants - was established to facilitate patent filings in multiple countries in one office rather than filing in each separate country. Administered by the World Intellectual Property Organization (WIPO) in Geneva, Switzerland, it provides a preliminary search that assesses whether the filing firm will face any possible infringements in any country. The company can then decide whether to proceed with the required filing of the patent in each country. The company can then decide whether to proceed with the required filing of the patent in each country. It has a 20-month time frame to file for these in-country patents. Even though the PCT allows for simultaneous filing of a patent in all member countries, there may be significant differences in patent laws in each of these countries. For example, patent laws in the U.S. allow computer software to receive both patent and copyright protection. On the other hand, in the European Union, patent protection is not extended to software.

The Disclosure Document

It is recommended that the entrepreneur first file a disclosure document to establish a date of conception of the invention. This document can be important when two entrepreneurs are filing for patents on similar invention. This filing date is now also relevant when there is a foreign company involved. In that instance, the entrepreneur who can show that he or she was the fist one to conceive of the invention will be given the rights to the patent.

To file a disclosure document, the entrepreneur must prepare a clear and concise description of the invention. In addition to the written material, photographs may be included. A cover letter and a duplicate are included with the description of the invention. Upon receipt of the information, the PTO will stamp and return the duplicate copy of the letter to the entrepreneur, thus establishing evidence of conception. The disclosure document is retained for two years and then destroyed unless a patent application if filed within this time. There is also a fee for this filing, which can be determined by contacting the U.S. Patent and Trademark Office. The disclosure document is not a patent application. Before actually applying for the patent it is advisable to retain a patent attorney to conduct a patent search. After the attorney completes the search, a decision can be made as to the patentability of the invention.

 

 

Robert D. Hisrich, Michael P. Peters and Dean A. Shepherd. Hodgetts. Entrepreneurship 7th edition. 2007. McGraw-Hill Irwin. p174-175.

 

 

CONFERENCES

SLU
Who:
Saint Louis University-John Cook School of Business, Entrepreneurship Program
What:

Gateway Series for Entrepreneurship

Where:  Saint Louis University, St. Louis, Missouri, USA
When: April 12-14, 2007

EFP
Who:
Eye For Procurement
What:

Supplier Management Forum 2007

Where:  Miami, Florida, USA
When: April 17-18, 2007

AACSB
Who:
AACSB Communications
What:

World Class Practices in Management Education

Where:  Beijng, China
When: May 20-22, 2007

CS
Who:
Creativity Seminars
What:

Creativity Workshop - 2007 Educator Fellowships

Where:  Florence, Italy
When: July 13-22, 2007

ISBE
Who:
Institute for Small Business and Entrepreneurship
What:

30th Annual ISBE Conference

Where:  Heriot-Watt University, Glasgow, Scotland
When: November 7-9, 2007


CALLS FOR PAPERS


CNU
Who: Christopher Newport University
What:

"Truth & Consequences" Exploring Economic Development from Entrepreneurship to Relationship

Where:  Newport News, Virginia, USA
When: September 28-30, 2007

Submission Deadline:
April 1, 2007


SMA
Who:
Southern Management Association
What:

Annual Meeting

Where:  Nashville, Tennessee, USA
When: November 7-10, 2007

Submission Deadline:
April 14, 2007


AMA
Who:
Atlantic Marketing Association
What:

Atlantic Marketing Association Annual Meeting

Where:  New Orleans, Louisiana, USA
When: September 26-29, 2007

Submission Deadline:
April 17, 2007

FBD
Who:
Federation of Business Disciplines
What:

Annual Meeting

Where:  Hyatt Regency, Houston, Texas, USA
When: March 4-8, 2008

Submission Deadline:
TBD




 

The SBANC Newsletter is provided as a service to the members of our affiliates: Academy of Collegiate Marketing Educators (ACME), Association for Small Business & Entrepreneurship (ASBE), Federation of Business Disciplines (FBD), International Council for Small Business (ICSB), Institute for Supply Management (ISM), The International Small Business Congress (ISBC), Marketing Management Association (MMA), Small Business Administration (SBA), Service Corps of Retired Executives (SCORE), Small Business Institute (SBI), Society for Marketing Advances (SMA), United States Association for Small Business & Entrepreneurship (USASBE), U.S. Department of Veterans Affairs (VA).. If you are interested in membership or would like further information on one of our affiliates, please see our web site at http://www.sbaer.uca.edu

 

SBANC STAFF

Main Office Phone: (501) 450-5300

Dr. Don B. Bradley III, Executive Director of SBANC & Professor of Marketing;

Direct Phone: (501) 450-5345

Garion McCoy, Development Intern

Tyler Farrar, Development Intern

 

 

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Small Business Advancement National Center - University of Central Arkansas
College of Business Administration - UCA Box 5018 201 Donaghey Avenue
Conway, AR 72035-0001
- Phone (501) 450-5300 - FAX (501) 450-5360